Collier M. Starting an eBay Business for Dummies

Wiley – 2011, 547 pages, 4th edition
ISBN: 1118004671, 9781118004678Ready to make money? Let the bestselling eBay author guide you to online business success!
You've been flirting with the idea of launching an eBay business. Now you don't have to go it alone! Marsha Collier has been a runaway success on eBay for more than a decade, and she willingly shares her secrets in this fun, easy-to-follow guide. Here's how to get started, discover what sells, manage your business, handle marketing, and make money!Getting Serious about eBay.
Launching Your Business on eBay.
The Finer Points of eBay Selling.
Cool eBay Tools.
Safe Selling Equals Profitable Sales.
Expanding Sales with an eBay Store.
Setting Up Shop.
Finding Merchandise to Up Your Profits.
Pricing Your Items to Sell.
Establishing and Marketing Your Web Site.
Business Is Business — Time to Get Serious.
Software Built for Online Auctions.
Dollars and Sense: Budgeting and Marketing Your Sales.
Setting Up Listings That Sell.
Providing Excellent Customer Service.
Collecting Your Money.
Shipping Your Items: Sending Them Fast and Saving Money.
Your eBay Back Office.
Getting Legal: Understanding Taxes and Licenses.
Savvy Record Keeping — Keeping the Tax Man at Bay.
Building an eBay Back Office.
The Part of Tens.
Ten (or So) Sellers Who’ve Made the Jump from Hobby to Profits.
Ten Other Places to Move Your Merchandise.Appendix A: eBay Business Glossary.
Appendix B: The Hows and Whys of a Home Network.